About Us


Madame Phoenix products are hand made in Canada by spiritual practitioners of the magical arts. We use only the highest quality, earth friendly, fair trade, natural ingredients.

Madame Phoenix has been a practicing occultist for over 25 years. Witch, High Priestess and healer; She firmly believes in the potential of the human spirit to triumph over adversity and to seek balance, renewal and evolution throughout life.


"As we are connected to all things, both physically and spiritually, we must seek what we need in the natural world around us."


Madame Phoenix is constantly seeking to improve and to perfect what she offers to her patrons, to give them the same high quality of magical supplies that she demands for herself.

All of our oils blends are made from pure essential oils, all locally sourced where possible. The exception to this is when a traditional recipe calls for a musk or ambergris. Because these oils are derived from animal sources, we choose to use either plant-based substitutions or high-quality synthetics to replace them as a cruelty-free option. All of our oil blends are vegan.

Every plant has a spiritual essence, tying its power to the planetary and seasonal energies from which it springs. These plant spirits are known as Devas. The magical nature and the medicinal qualities of the plant is the expression of the personality of it's Deva. Blending oils while respecting the Devas and honouring their gifts is an interplay of energies, and conversation of mutual respect and acknowledgement.

Magical oils are more than just a scent, like a perfume or an air freshener. They are a powerful combination of the distilled essences of roots, plants and resins that have been individually chosen for their magical properties. Each oil is chosen because it's energetic qualities can aid the magical working in a specific way. Blended together, they form a spiritual transcendence. The finished product, a delicate combination of essential oils, becomes more than the sum of its parts.

Here at Madame Phoenix, utmost care is taken to work alchemically with the Will of the Devas, at the appropriate times of the month and year to produce oils that resonate with powerful and effective magical purpose. Because they are essential oils, care must be taken when using them; essential oils are absorbed by the skin and will have an effect on the physical body, as well as an energetic effect. Please read the notes about potential allergies or sensitivities for each oil, and if you have any concerns or questions, don't hesitate to contact Madame Phoenix directly.

Our sense of smell is our most powerful memory trigger. Unlike sight, touch or taste, smell is linked to the deepest, oldest and most powerful parts of our brain. Scent can be used to tap into untold abilities and powers within ourselves, to connect to people and draw a deep, irresistible response from them. Incense and fragrant oils have been used in worship and magic for thousands of years, and are just as effective today as in eons past.

Incense and burned offerings have been a primary offering to the Divine for the whole of human history. As the smoke rises and diffuses into the air, our hopes, dreams, wishes and thanks are taken up with it, and dispersed throughout the atmosphere. A powerful form of magic, an effective from of prayer- incense is an easy and enjoyable to use.

There are multiple ways that incense can be burned: here you will find Loose Incense, which is designed to be burned on charcoal. You will find Stick Incense which can be burned on it's own. Loose incense is designed to infuse a space quickly and thoroughly with a specific scent and energy for a ritual or magical working. Stick incense is designed to produce a more subtle release of scent at a steady pace, and is great when you are working to set a specific energy tone in a room or house over a period of time (an hour or two). Because it releases far less smoke, stick incense is also often preferred in smaller rooms such as the bathroom or bedroom.

Because it is the nature of incense to be inhaled, the properties of the incense become part of ourselves as we breathe them in. It is important to be aware of the differences between a synthetic scent and a natural scent; a synthetic scent may please the nose, but a natural scent will stimulate the mind, body and spirit according to the properties of the ingredients.

Madame Phoenix incenses are all blended from organic, all natural herbs and resins, locally sourced where possible. When there are oils used, the oils are all natural essential oils, chosen for their specific energetic resonance. All Madame Phoenix Incense is vegan.

Respecting the tides of the month and the year, as well as the spiritual nature of the plants and trees involved, means that not every incense is available all the time. Blends for specific magical purposes are only made in limited quantities at times that are propitious to those energies, and if we run out, we run out until the next time! In a world of instant gratification and mass consumption, We think that having the best is worth waiting for!


Shop Online
or in person

Madame Phoenix products are currently available online in our Shopify store.

Shop Online now, or visit a retail partner in person (Canada/USA).

Please note: No retail partner carries every single product offered online.

Always call ahead to confirm stock and store hours.

( listed below alphabetically by province/state, then store name )




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